Sorry, Lara Croft: 'Black Panther' rules box office for 5th week

Bessie Dean
March 19, 2018

The other big headline of the weekend was Roadside Attractions and Lionsgate's faith-based film I Can Only Imagine, which vastly overperformed.

Black Panther is the first film since Avatar eight years ago to top the chart for five consecutive weekends, and only the third film to do so in 19 years after Avatar and The Sixth Sense.

"Black Panther", starring Chadwick Boseman as the superhero king of a utopian African country, has nearly singlehandedly kept the year's box office total slightly above the same period last year. The strong opening puts it ahead of Disney's "A Wrinkle In Time", which saw a 50 percent drop-off of its $33 million opening for a second weekend total of $16.6 million and a ten-day total of $61 million. The superhero saga has totaled $96 million in its first 10 days in China, the leading global market, followed by $59.5 million in the United Kingdom and $42.7 million in South Korea. It stars J. Michael Finley as the singer behind one of the most popular Christian songs, by the band MercyMe. The $7 million film had been projected by trackers to make $5-6 million, but has earned huge word of mouth among Christian audiences with an A+ on CinemaScore. In the blockbuster era, films rake in as much as half of their entire gross on the first weekend and fade: Not Black Panther.

"We did really work the film". "So it had a really classic playbook for these type of movies".

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Another new film earning the coveted "A+" from CinemaScore was the Fox release Love, Simon.

Greg Berlanti's film, adapted from the best-selling young-adult novel "Simon vs. the Homo Sapiens Agenda", stars Nick Robinson as a gay 17-year-old who has yet to come out when another closeted boy from his high school begins an anonymous e-mail romance. "I feel great that we had the kind of exit polls that we did", said Chris Aronson, distribution chief for Fox.

After underwhelming the box office last weekend in its debut, Disney's pricey A Wrinkle In Time took a free-fall on 3,980 screens in its sophomore session. A domestic final haul near $95 million is possible.

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